In just the few weeks since my last post, we’ve launched the amazing UNCHARTED 2: Among Thieves, we’ve unveiled the new 250GB PlayStation 3 and we’ve welcomed nearly half a million new PS3 owners into our PlayStation family. There is no doubt it has been a busy and exciting few weeks here; and as promised, PlayStation 3’s momentum just keeps building.
Since its introduction in 2002, the Ratchet & Clank franchise has become wildly popular, selling more than 16 million units worldwide and finding a permanent home on the “top ten favorites” lists of gamers everywhere. The latest and much anticipated installment, Ratchet & Clank Future: A Crack in Time, promises to deliver more of the signature humor and mind blowing weapons fans have come to expect while exploring the story behind Ratchet and Clank’s past and the key to their future.
While the game won’t be in stores until next Tuesday, critics are already starting to pour on the praise, touting that the latest Ratchet & Clank adventure looks like the “the best yet.” And just in time for its release, Kevin Butler is back to spotlight this incredible new addition to the Ratchet & Clank series.
In this commercial, Kevin serves as “Chief Weaponologist,” fielding a “Dear PlayStation” request from a mystery man working with an unidentified organization hoping to acquire the Ratchet & Clank weapons arsenal. The exchange leaves even the typically sharp-witted Kevin at a loss for words:
No question, we’ve got an unparalleled gaming line-up this year that includes “Only on PlayStation” experiences from our first party studios and blockbuster releases from our publishing partners. Never has there been a more rewarding time to be a PS3 owner!
And just to prove our point, here’s another “Dear PlayStation” commercial that will debut later this month that showcases a ton of great PS3 content with a crescendo that only Kevin Butler would dream up.
And for those of you who missed the commercial where Kevin commiserates with a consumer about getting her boyfriend to tap into all the great benefits of connecting to the PlayStation Network, make sure to catch it on TV again starting next week.