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PS3-TLOU Left Behind

It Only Does Epic Trilogies

Peter Dille's Avatar + Posted by Peter Dille on Mar 09, 2010 // Senior Vice President, Marketing & PlayStation Network

Hi everyone,

It’s been fun to watch all the speculation on whether or not God of War III would get its own spot with Kevin Butler. The answer? Of course, how could it not? We’ve been looking forward to the launch of God of War III for some time now (as you all have) as it’s one of the best examples of “It Only Does Everything” that you’ll find. Where else can you get epic storylines, groundbreaking depth of scale, dynamic 3D realism, and our signature gameplay that is God of War. Yes, God of War III will be one of our biggest sales drivers this year, selling multiple millions of copies and becoming a system seller for PS3. It’s that good and everything you’ve heard is true. With more than 35GB of Blu-ray gaming goodness, it’s truly a shining example of “Only on PlayStation.”

The early reviews are echoing what we already know, that the wait for God of War III will not have been in vain. PlayStation: The Official Magazine has given God of War III a score of 5 out of 5 while Game Informer has followed suit with a 10 out of 10, and that’s just the tip of the iceberg as we expect an onslaught of positive reviews to hit newsstands next week.

Some of you already know what to expect from the final installment of this Olympic-size trilogy. For those of you who don’t, comparing God of War III’s scale and scope to previous chapters is like comparing Kratos’ Blades of Chaos to a letter opener. We are confident that if you haven’t jumped on board yet, this game will certainly be the incentive you’ve been waiting for to get a PS3. Our hats are off once again to our studio organization for creating another amazing experience. I’ve been saying it for awhile, but the depth and breadth of content on PS3 is unrivaled and will continue to be a catalyst to our sales all year long.

While the game itself won’t be in stores until March 16, many of you dedicated God of War fans have already been feeling the Fury of Kratos at your local 7-Eleven. Already, thousands of vouchers from the cups have been redeemed for exclusive downloadable content. Kratos will also be invading the world of NASCAR. On Saturday, March 20, the No. 20 car will be sporting a brand new God of War III and GameStop themed paint scheme driven by Joey Logano during the Scotts Turf Builder 300 at Bristol Motor Speedway. For our die-hard fans, we’ve produced our first collector’s item with the “Ultimate God of War III Edition” which comes packed with exclusive collectibles and downloadable content (priced at $99.99). Several retail partners are seeing huge demand on pre-orders for this edition, so make sure to grab yours on launch day.

Which brings us back to our good friend Kevin Butler, who will also play his part to promote God of War III with a new TV commercial that begins airing the end of this week. Suffice it to say that Kevin can’t possibly ignore the game’s star power. We will also have a 15 second commercial highlighting all the glowing accolades this game is already garnering. We hope you all enjoy your exclusive access to both commercials here before they hit the airwaves:

I look forward to hearing your feedback on the commercials and this amazing game.

//Add Your Own

191 Comments

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1

+ fedex682 on March 9th, 2010 at 2:02 pm said:

Lol…funny! u guys are amazing! Kevin Butler for president!


2

+ Kchow23 on March 9th, 2010 at 2:03 pm said:

LOL God of War III can’t wait… you are awesome Kevin Butler


3

+ UNCyrus on March 9th, 2010 at 2:04 pm said:

I love KB


4

+ TakiFuGu on March 9th, 2010 at 2:06 pm said:

Awesome as usual, funny stuff. Keep up the great work KB and Sony.


5

+ NY-Mets_Abe3b on March 9th, 2010 at 2:06 pm said:

LMAO, “Thanks for coming”


6

+ SOOPERGOOMAN187 on March 9th, 2010 at 2:06 pm said:

It does all of that in Canada, except for the Video Store…..


7

+ pavlovic on March 9th, 2010 at 2:06 pm said:

Is somebody sayin’ something? LOL Awesome


8

+ JumpMan33 on March 9th, 2010 at 2:06 pm said:

LoL this is Kevin’s best ad yet.


9

+ SketchyMidnight on March 9th, 2010 at 2:06 pm said:

Just lovely!


10

+ tearsofash on March 9th, 2010 at 2:07 pm said:

IT ONLY DOES RAGE

Kevin Butler ads always make me smile.


11

+ Bethanator5000 on March 9th, 2010 at 2:07 pm said:

Haha, that’s pretty awesome.


12

+ zKAPOWz on March 9th, 2010 at 2:07 pm said:

gold, as always lol.


13

+ Castalia on March 9th, 2010 at 2:07 pm said:

Amazing
loved it


14

+ Globox_82 on March 9th, 2010 at 2:08 pm said:

awesome


15

+ XxiLLViLLAiNxX on March 9th, 2010 at 2:08 pm said:

Haha I love the first one. It’s so much better than the second one which is pretty much the standard “HEY LOOK AT OUR AWESOME REVIEW SCORES! BUY THE GAME!!!”


16

+ QuietstormRB on March 9th, 2010 at 2:08 pm said:

LOL another great ad keep up the amazing work.


17

+ NJShadow on March 9th, 2010 at 2:09 pm said:

I think the first one with Kevin Butler was absolutely hilarious, nice job. I personally enjoy the Kevin Butler commercials, but feel that commercials like the second one here do a better job of showing off more gameplay and appeal to a broader audience, although I could be wrong, because after watching Kevin’s commercial again, I was totally hooked. =)

Kevin Butler all the way!

“Thanks for coming…” XD


18

+ ParadoX444 on March 9th, 2010 at 2:09 pm said:

I’m on mobile phone…wish I could see this :(


19

+ Seeing_Red_Again on March 9th, 2010 at 2:09 pm said:

Awesome commercial. I literally started cracking up during the Kevin Butler part.

And the game looks just amazing


20

+ esSJay730 on March 9th, 2010 at 2:09 pm said:

These commercials are awesome!


21

+ unstablefears on March 9th, 2010 at 2:10 pm said:

LOL that ad is perfect!


22

+ StrykerIsland on March 9th, 2010 at 2:10 pm said:

Outstanding. I love Kevin Butler.

Whoever came up with that character deserves some sort of award.


23

+ Ftwrthtx on March 9th, 2010 at 2:10 pm said:

I want the sword on Kevin’s desk!


24

+ dymlos2 on March 9th, 2010 at 2:10 pm said:

Hey Peter,
Those KB commercials are awesome! Whomever at Sony is responsible for those, needs a raise immediately!


25

+ reson8er on March 9th, 2010 at 2:10 pm said:

Kevin Butler is, THE GOD of SPOKESMEN.


26

+ DaWolf619 on March 9th, 2010 at 2:10 pm said:

Awesome Commercial. Kevin Butler Rules All!


27

+ Ven1000 on March 9th, 2010 at 2:11 pm said:

I like the 2nd one slightly more because of the epic music but it was kind of short. The first is funny.

Nice commercials overall but I feel 1 more EPIC commercial is needed. Preferably one with the voice of Giai (Linda Hunt). I loved the GOW2 commercial she did. Also, with her voice there needs to be an epic song to it like Gaurdian At the Gates by Audio Machine (youtube it).

The UK commercial is nice too.

Just saying 1 want a memorable EPIC commercial fit to send Kratos off.


28

+ mywhitenoise on March 9th, 2010 at 2:11 pm said:

GOD OF WAR!
I cannot wait to play this game! 7 more days! I’m only playing FFXIII to make the wait more bearable, once GOW comes in I’m tossing XIII aside.


29

+ BrianC6234 on March 9th, 2010 at 2:11 pm said:

Another great commercial. Kevin Butler is too much.


30

+ eddieMX07 on March 9th, 2010 at 2:11 pm said:

Nice, I like both commercials but I prefer the second one with all the excellent review scores. Ultimae Edition Here we Go!


31

+ GodDamnDevil on March 9th, 2010 at 2:12 pm said:

Wow that second one just sucks. The Dante’s Inferno advert actually created interest in the game.


32

+ angelspawn77 on March 9th, 2010 at 2:13 pm said:

awesome! very funny, at first I though kevin butler was the bf she was talking about, then I realized kevin was hooked on the game as well, hahaha. The second one was a bit too short for my liking :/


33

+ Butters360 on March 9th, 2010 at 2:13 pm said:

Pure AWESOMESAUCE!


34

+ snowb420 on March 9th, 2010 at 2:13 pm said:

Epic, I can’t wait for this game. I have a question though. Is the God of War 3 dynamic theme going to be put onto the Playstation store anytime soon?


35

+ Shnoggins on March 9th, 2010 at 2:13 pm said:

Going to be a lot of angry girlfriends come next Tuesday.


36

+ BigBoss712 on March 9th, 2010 at 2:14 pm said:

LOL those are awesome and so will GOW3!


37

+ RedGiant17 on March 9th, 2010 at 2:14 pm said:

Awesome ad as usual. Really looking forward to the Ultimate Edition and closure to this great story.


38

+ eddieMX07 on March 9th, 2010 at 2:14 pm said:

Hey a perfect 5 out of 5 so let’s hope an xbox lover doesn’t sabatoge the score…


39

+ zachman3000 on March 9th, 2010 at 2:14 pm said:

Kevin Butler – Regional Manager of War.

Greatest Job Title Ever.


40

+ spatsnaz on March 9th, 2010 at 2:14 pm said:

Awesome work as usual!


41

+ MrRooni on March 9th, 2010 at 2:15 pm said:

Great stuff, keep up the good work guys!


42

+ Griffmo on March 9th, 2010 at 2:15 pm said:

“regional manager of war”…love it.


43

+ radiantshadow92 on March 9th, 2010 at 2:16 pm said:

hahah so funny, i cant wait for this game, KEEP IT UP!


44

+ meeksparda24 on March 9th, 2010 at 2:16 pm said:

KB is hilarious, I usually dont do midnight launches but this i will do it. Playb3yond


45

+ Carl-G on March 9th, 2010 at 2:16 pm said:

“Thanks for coming” Classic ;D


46

+ A_star23 on March 9th, 2010 at 2:16 pm said:

These commercials are freakin awesome! good job sony…btw, that girl is absolutely gorgeous!


47

+ singularity0821 on March 9th, 2010 at 2:17 pm said:

One question: why did you put this nearly one year old demo on the PSN? Why not an updated version?


48

+ xaos on March 9th, 2010 at 2:17 pm said:

Mister B has spectacular comic timing; sry, I meant “Regional Manager of War B”. Kudos, good sir!

P.S. “Scraps *likes* you!” is a running gag around my household


49

+ DarkCollaring on March 9th, 2010 at 2:18 pm said:

NEATO !!
3D treatment in the future ? ;)


50

+ KazeEternal on March 9th, 2010 at 2:18 pm said:

LMAO!


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