Hi everyone! In the 15 years that I’ve been working for PlayStation, this marks my debut on the PlayStation Blog, so allow me to take just a moment to introduce myself. My name is Joby Hirschfeld and I oversee the team responsible for the design and build of such things as the incredible booths you see at conferences like E3 and CES, the visuals for PlayStation press conferences, video production, the look and feel of the displays at your local retailers as well as the designs on the packaging of the PlayStation products you know and love.
I’m stopping by today to pull back the curtain on a new project that we’ve been hard at work on for consumers in the New York area. Opening tomorrow afternoon at 550 Madison in New York City’s Manhattan is the brand new PlayStation Lounge, the only place where you’re guaranteed to get your hands on the all new PlayStation Move motion controller, in addition to PS3’s, PSP’s and the incredible line-up of software that accompanies them.
This site holds significance for our brand as it is not only the location of our New York SonyStyle Store, but also home to Sony headquarters in New York City. The PlayStation Lounge, located in the lower level of the building, was designed from the ground up to provide you with a one-stop-shop for all your PlayStation needs. It’s the must-hit destination if you’re still trying to get your hands on PlayStation Move or searching for the latest PlayStation first and third-party games.
We’ve designed this store with you, the fans, in mind and we can’t wait for you to see it. When PlayStation Lounge opens tomorrow you will finally be able to get your hands on game demos never before available to the public including Killzone 3 and Motorstorm: Apocalypse, play portions of Gran Turismo 5 first previewed at E3, check out the SingStar and EyePet showcases and, on opening day, have your picture taken with Sackboy from the award-winning LittleBigPlanet franchise.
The first 50 people with PlayStation purchases over $100 will also receive a free Bluetooth 2.0 headset. In addition, we’ll be handing out exclusive PlayStation Move t-shirts while supplies last as well as raffling off PlayStation Move bundles every two hours beginning at 12:00pm ET and ending at 8:00pm ET.
Hope to see you there!