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E3 2011: It’s An Exciting Time to be a Member of the PlayStation Family

Jack Tretton's Avatar + Posted by Jack Tretton on Jun 06, 2011 // President & CEO

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Over the years on the E3 stage, we’ve talked about the “PlayStation family” – our enthusiastic fans and loyal supporters around the world. This year, “PlayStation family” has taken on an increasingly important meaning. I personally want to thank each and every one of you for your patience during the recent PlayStation Network outage. We are extremely grateful for your passion and loyalty. The PlayStation community is stronger and more vibrant than ever and, as detailed a few minutes ago during the E3 press conference, we’re going to thank you for your loyalty with new gaming and entertainment experiences on PlayStation and PSN that will continue to affirm our leadership.

When we raised the curtain on our next-generation portable device this past January, we felt the waves of excitement that rippled throughout the industry. As Kazuo Hirai just announced onstage at E3, the official name of this revolutionary portable entertainment system is PlayStation Vita. PlayStation Vita with Wi-Fi will be available starting at $249. AT&T will be the exclusive U.S. wireless provider for PlayStation Vita, ensuring that you remain connected to content and your friends on the go. We also revealed a plethora of exciting new software titles, including Hot Shots Golf, Hustle Kings, LittleBigPlanet, Little Deviants, ModNation Racers, Reality Fighter, Ruin (working title) Sound Shapes, Street Fighter X Tekken, Super Stardust Delta, UNCHARTED: Golden Abyss, and Wipeout 2048. It’s a fantastic lineup…and that’s just the beginning. Take a look at the new PlayStation Vita.

The era of 3D has officially arrived and there are over 50 million PS3 units around the world that deliver the true 3D experience across games, movies and TV. Our 3D gaming portfolio is rapidly expanding with nearly 40 titles worldwide, including the upcoming UNCHARTED 3: Drake’s Deception that promises to take 3D immersion to new heights. Today we also introduced a new PlayStation branded, high definition 24-inch 3D Display, which will be available later this year. The 3D Display comes with 3D glasses, an HDMI cable and the highly anticipated Resistance 3 game, to give you everything necessary to jump into the world of 3D, at a very affordable price. The monitor features advanced technology that allows two people playing a game to see individual, unique, full-screen images of gameplay rather than a split-screen image. We know PlayStation fans are always at the cutting-edge of innovation and we think you’ll love this immersive 3D experience that is optimized for gaming.

Last year, we introduced you to PlayStation Move and the reception was phenomenal. To date, we’ve sold 8.8 million units globally and there will be nearly 200 Move supported software titles available globally by the end of this year. And we keep adding to the experience. The Sharp Shooter attachment has been flying off of the shelves and has quickly become a must-have for anyone wanting to be placed into the thick of the battle playing one of our first-person shooters like Killzone 3, SOCOM 4 or, later this year, Resistance 3. PlayStation will also continue to expand our Move software line-up for the casual gaming enthusiast, including our latest title for your next party at home with friends – Everybody Dance.

Our publishing partners really help set the PlayStation experience apart with amazing exclusive content only on PS3. For the army of fans of the popular first-person shooter Bioshock franchise, Ken Levine was onstage to announce that Bioshock Infinite will support PlayStation Move and that they are working on a Bioshock title for PlayStation Vita. We also unveiled exclusive content on a number of new games on PS3, including Battlefield 3, Dust, Need for Speed: The Run, Saint’s Row: The Third, and SSX: Deadly Descents.

The PlayStation brand has become synonymous with interactive entertainment and today we’re delighting more consumers across more platforms than ever before. Across hardware, software and PlayStation Network, our platform is stronger and more relevant than ever, delivering breakthrough experiences that consumers crave. There’s a lot to be excited about in 2011 and we look forward to sharing more news with you in the months ahead as valued members of our PlayStation family.

For those of you who were not able to join us at the Los Angeles Memorial Sports Arena this evening, you can download the full presentation. Once again, thank you for your support.

Read more about PlayStation at E3!

//Add Your Own

211 Comments

151

+ WilliamFuchs420 on June 6th, 2011 at 9:36 pm said:

Oh and where is the drop post for this week


152

+ boondox30 on June 6th, 2011 at 9:45 pm said:

141-you can get a 750GB hard drive for $80 from a site called newegg


153

+ Miruir on June 6th, 2011 at 9:51 pm said:

Vita means life is some insignificant language. I do like it. Why don’t you? Did you not relies it had further meaning or?
And AT&T does suck. What is the point if a near constant signal can not be kept. It was not the iPhone that had the problem. Version just does it proper. Still stupid tO involve wireless bs into videogaming. Let’s not forget why we enjoy gaming, it’s the games for those scratching their their butt.


154

+ RecklessCracka69 on June 6th, 2011 at 9:58 pm said:

This whole year has done nothing but make me want Xbox Live. I am an online only person and if I do not have cross game chat soon imma sell my PS3 and get a 360. [DELETED] my favorite series from PS3 is gonna also be on Xbox 360 MGSR. Not too much keeping me on PS3 besides family I play online with. This whole year Sony has been very ungrateful and i’m fed up with it.

And all you fanboys can say what you want but the PS3 is not perfect.
I mean it only does what sony feels like implementing.

Btw this is not just about party chat this is about lack of communication.

You people need to quit kissing sony’s [DELETED] and let them know what you want.

PSN has been the same way since it released. Us loyal customers deserve a change. We spend too much money on their products and they won’t listen to what we want.

Whether it be Party Chat, Changing our PSN ID’s, or playing our PS2 games on our PS3, They just don’t care.


155

+ zerosnake99 on June 6th, 2011 at 10:00 pm said:

Why hasn’t there been any meaningful update for the PS3 OS in a while? I understand you guys are making sure losers don’t hack into your system, but shouldn’t a separate entity continue to upgrade the hardware? I understand FW 3.70 is coming soon, which will add support for the recently announced head set and 7.1 digital, but when will we hear more about it?


156

+ Miruir on June 6th, 2011 at 10:01 pm said:

Any one see the nintendo network got hacked. Funny thing is no personal data was compromised. Nintendo is the best name in gaming. Most inventive forward thinking gaming company today. Good luck keeping up Sony.


157

+ Miruir on June 6th, 2011 at 10:08 pm said:

June 7 Nintendo makes Sony and Microsoft look like amatures.


158

+ WilliamFuchs420 on June 6th, 2011 at 10:16 pm said:

Miruir stop trollin hows nintendo forward thinkin theyve been releasing the same gamed ovet and over for the lasy twenty years then comes the wii witch is a mini game machine that is backwards graphicly and relys on nintendos tired franchise retreads outside of the gimics witch is why they need a new system alrdy plus they have the most assbackward internet network out the ps2 had a better online system

Ok enough feedin the troll boondoks the usb harddrives work for the ps 3 didnt know if the would


159

+ luvtoseek on June 6th, 2011 at 10:25 pm said:

When I’m playing a game, I don’t want to HEAR any of my non in-game PSN friends (or even people in the same room) talking to me. CROSS CHAT is OVER-RATED. If it’s really a deal breaker you would have SOLD your PS3 long ago. Now let’s be sensible about the Vita- the portable platform is a completely different architecture than the PS3 & thus CC is a readily available preset on Vita. Think logically; don’t question why it’s possible in Vita & not on the PS3.


160

+ c777777c on June 6th, 2011 at 10:29 pm said:

Shouldn’t the PS Vita support Bluetooth?


161

+ RyanMcBainDOTcom on June 6th, 2011 at 10:37 pm said:

PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT PS3 CROSS GAME CHAT
NOWWWWWWWWWWWW!!!!!!!!


162

+ CaribouLou on June 6th, 2011 at 10:41 pm said:

The people complaining about Cross Game Chat, The PS3′s architecture won’t allow it, the way the memory is allocated there is simply not enough internal memory to support it. Don’t you think that if it was feasable on the PS3 they would have done it already? The system has been out for almost 5 years now, and nothing hinting at X game chat. It obviously can’t be done.


163

+ Miruir on June 6th, 2011 at 10:43 pm said:

Not sure what you mean by trolling but if your offended by what you read move on. As far as nintendo – the NES had what the move is today. Although crude, way ahead of it’s time. This goes along with the rest of the amazing parifarels the NES had that are mimicked by every platform. The games are storys. Epic stories. If you don’t get it that’s fine. This is a company that has been able to survive past all it’s predecessors and competation. It is a company that puts out games with great content and does not need to rely on graphics to draw tech heads. The Wii is overdue to be replaced. I just have to say this is a company that produces a near flawless product that foes not have a history of problematic hardware and software.
So……PS3 is cool and all, and the only reason I got one is because this outage dropped the price of this system to $200.


164

+ xKazT on June 6th, 2011 at 10:46 pm said:

Why is an update?


165

+ youjestgotowned on June 6th, 2011 at 10:54 pm said:

sony.. you really let me down today .


166

+ luvtoseek on June 6th, 2011 at 11:02 pm said:

Miruir, please work on your grammar- it’s hard to understand you. Can you please post the link where the PS3 dropped to $200 during the outage. Yes of course, the PS3 is def. cool- but trolls are just pathetic.


167

+ qweeftomeetu on June 6th, 2011 at 11:05 pm said:

Xbox 360 has announced voice commands on characters for kinect will playstation also have it. It looks insane


168

+ jose213jose on June 6th, 2011 at 11:09 pm said:

+ wowowowo1 number 100 chilly out dude.


169

+ BLAZ3DAFUNK on June 6th, 2011 at 11:20 pm said:

I HAVE ALWAYS BEEN A HUGE FAN AND LOOK FORWARD TO EVERYTHING THAT IS TO COME..ITS LOOKN GOOD AND CANT WAIT


170

+ fleinn on June 6th, 2011 at 11:22 pm said:

” This year, “PlayStation family” has taken on an increasingly important meaning.”

Yes. It’s the one phrase that makes me physically cringe. Apparently Sony hates me because I like good games, since I don’t also swear allegiance to the Playstation family. Along with hailing every new PR disaster as Jesus’ speeches from the hilltops.

Also, did you know the blog is becoming increasingly impossible to read, thanks to the amount of severe bullet-point blather piled on top of substance-less and false promotion efforts? It’s true. So even if you actually did sell a good product – people not interested in pledging their allegiance to the Sony Family will not know about it.

But that was probably the intention anyway, am I right?


171

+ Ethereal on June 6th, 2011 at 11:23 pm said:

Great conference Sony. You talked about games. Looking forward to all the great releases this year, and sign me up for the PSV.


172

+ Miruir on June 6th, 2011 at 11:29 pm said:

Gamestop hooked it up. Your a big boy. Use google and do a search. That’s how you can check faces nowadays. Gamestop cupon for $100 off a PS3 160 or 250
And sorry man, got a boring night security job so I enjoy helPing lost fools find the info they need. This s the interweb people, your not stuck on this one page


173

+ luvtoseek on June 6th, 2011 at 11:38 pm said:

You don’t have to be sorry for having a boring security job. I just wasn’t aware GS posted a sale primarily due to the PSN outage. & who are these “fools” that you’re so graciously helping? I hate fools; let’s call them out. I’ve looked through these 4-5 pages & nobody has thanked you for any particular info.


174

+ Mr_Escobar17 on June 6th, 2011 at 11:42 pm said:

1# is a freaking troll, all he says is “Vita+AT&T= Sucks” it’s seriously annoying now please shut him up!


175

+ FonFahbre on June 6th, 2011 at 11:49 pm said:

I’ve been a Playstation customer since the Playstation and I’ll continue to be one for as long as you guys provide more core games, content and hardware. Keep up the good work!.


176

+ Miruir on June 6th, 2011 at 11:54 pm said:

No worries. I would like this to turn into a forum for people to ask intelligent questions and have good conversations. Not repeatedly asking the same question that is answered on the web site with a heading containing the same words in the posted question. It’s all over this blog. But a dream


177

+ saiyanknight87 on June 7th, 2011 at 12:24 am said:

Sony you all are fools i can’t believe that you neglect what you consumers want after this PSN down fiasco what the hell is the deal why does it take nearly almost 3 years for a simple cross game chat system to be implented if it’s a legal thing let your consumers know instead of many of them hoping for something that we constantly get let down for smh. some of you people are sheeple saying well atleast we got games the PS3 is suppose to be the the most powerful system on the market and it can’t do a simple ol feature someone is lying lazy or just plain ignorant of what the PSN users want.


178

+ CaptenMidnite on June 7th, 2011 at 12:38 am said:

the battery for vita is going to suck. its probably going to last 5 hours max


179

+ CaptenMidnite on June 7th, 2011 at 12:40 am said:

im getting an ipad 2 instead. sorry sony.


180

+ AzzeTo on June 7th, 2011 at 1:17 am said:

Add me on PSN if you have RE5 and are willing to help me beat it on normal. And give me all the ammo if you already beat the game once :D, the main ammo I need is handgun and sniper, possibly shotgun. I beat the game two times before, but formatted my PS3 each time, and now I want to do it a 3rd time ( not going to format pS3 again ) so please, add me “AzzeTo” ONLY ADD IF YOU HAVE A HEADSET


181

+ thaTECHNOVIKING on June 7th, 2011 at 1:30 am said:

So did anyone else miss seeing e3 in the e3 theater in home? It played the same four vids repetitively and no matter how many times I re-entered would it switch to the live coverage. So a big thank you goes out to gamespot for having their act together… Disappointed Sony glad I bought you solely for the blu-ray with gamestops $100 off coupon. Seems Sony can’t keep their word.


182

+ G-ROCK1021 on June 7th, 2011 at 1:59 am said:

Geesh ppl Sony did excellent @ E3 this year Sony dont listen 2 the morons u definitely came wit big guns this year god…ppl think if they are bringing it 2 vita dont u think there hinting at it for ps3 they read the post they kno what we want thats y they gave us sly back and everything else at E3 u all r a bunch of cry babies and unloyal fans cryin over cross game chat [DELETED] u could b lik microsoft @ E3 and jus sho halo 4 and talk about upgrades b thankful brats


183

+ that-acmilan-guy on June 7th, 2011 at 2:27 am said:

Good conference, although lacked focus. I am just so happy that Vita is 250$! :D


184

+ SnaKE-EaTeR27 on June 7th, 2011 at 2:27 am said:

Sony is the reason I still am a gamer at my current age, without Sony I wouldn’t be the same person I am today. I got a psone when they launched in 1995 at the age of 7 and haven’t looked back since.. So many quality titles and franchies over the years brings back thousands of memories. Twisted Metal has always been my favorite sony franchise and I’m super pumped for it as well as Sly 3, Resistance 3, Journey and countless others


185

+ Alyyse on June 7th, 2011 at 3:55 am said:

2 thumbs up


186

+ Maxthunder1 on June 7th, 2011 at 4:48 am said:

@24 Why do you need cross game chat for the PS3? If you want to talk to your buddy and they are not on the same game how about getting off your bum and pick up the phone and call him or her. That makes more sense than having all these people playing different games, and not communicating about the game they are currently playing. This cross game chat needs not be implimented for the PS3 there is no reason what so ever. Bottom line if you want to chat with a friend or what not than turn off the game and pick up the telephone!!!


187

+ Blasphemous1 on June 7th, 2011 at 5:06 am said:

Sony… You officially handled your business ! You take that gorgeous, very near future you got boxed up with the extremely considerate price tags… Don’t ever forget what just happened and the fact that all any of us wanted was some real answers… Stir in a good portion of delivering the features that “your life-blood” have been loyally waiting for… It could be a very very good time to be a PS3 gamer.

P.S. – Thank You, Jack Trenton


188

+ VisionaryLight on June 7th, 2011 at 5:15 am said:

“Member of the PlayStation family”
NO, just because I buy a PS3 and play Uncharted does not make us a family. That doesn’t even make us friends.


189

+ shankmoney7 on June 7th, 2011 at 5:16 am said:

I would want to get vita but because its with AT&T im thinking second thoughts.


190

+ jellis2851 on June 7th, 2011 at 5:50 am said:

since im getting orders to go to germany, can i get the european 3g equvilant company on a us PSV? if not, im sticking with the wifi only model


191

+ MiNdS-_-13 on June 7th, 2011 at 7:11 am said:

PEOPLE SHUT UP YOUR SO ANNONYING ASKING FOR CROSS GAME CHAT !! WHY DONT YOU BUY AN XBOX THEN AND MISS ALL THE EXCLUSIVE GAMES THAT PS3 IS OFFERING !! GEEZZ


192

+ Zorvan on June 7th, 2011 at 7:24 am said:

@ 180

Know what’s more annoying than people whining for cross game chat? Whiners who whine about people whining for cross game chat who also apparently can’t fix their broken capslock key. Please have a nice steaming cup of [DELETED].


193

+ Erik026 on June 7th, 2011 at 7:38 am said:

you are just as anoying showing up in every blog post with ur caps saying people who actually have friends and want to talk to them while they are playing different games need to shut up.


194

+ thundercat17 on June 7th, 2011 at 8:21 am said:

@24 get xbox and stay the [DELETED] out of psn

ps vita is a must buy and going to be on my holiday list


195

+ WildfireV2 on June 7th, 2011 at 8:23 am said:

Great presentation Jack.

Its the first time ive ever seen E3 because im from England and its the first id heard of it being available online, but it was a great unveiling, a lot of the developers really had games which caught my eye, EA brought the goodies this year thats for sure.

The new NFS is always a feat to look forward to, hopefully EA have gone back to roots and made it a street racer with all the extras. As for Battlefield 3… Saw the trailer, amazing, nothing less.

Dust 514 looked very interesting too, they were a new developer right? or a new game idea?

Anyway, i know for certain that dependent on certain factors in september, i will be getting the 3D package, as well as the wireless 7.1 surround headset.

If i was rich or wasnt at university and had a full time income, then id get the PS Vita too, but it seems frivolous at the moment.

For the first time in a while i actually felt quite proud to be a Playstation Gamer, to think all those years ago it was Tomb raider on the original playstation, now we have all these new games, and innovative features on better consoles, oh how its changed.
Great E3, Sony owned i


196

+ slycooper96 on June 7th, 2011 at 8:41 am said:

finding out about Sly 4 was my favorite part… I mean, the other stuff was epic as expected, but still, I can’t wait for that game…


197

+ xxbsbxx on June 7th, 2011 at 10:04 am said:

Its an exciting time to be in the playstation family???????? Are you guys serious? Its a horrible time to be in your family. To show my appreciation towards your appreciation program Ive just bought a 46″ LED from one of your competitors and Im getting another one for the bedroom. It was the least I could do to repay that incredible (not) appreciation program you have..


198

+ Zorvan on June 7th, 2011 at 10:12 am said:

Nintendo just kicked your ass, Sony. The Wii U just put the PS3 to pasture with its controller alone.


199

+ LAOrlando on June 7th, 2011 at 10:45 am said:

dear playstation,
your company is not stronger than ever… you give me hand me downs after you let someone hack into your network… the customer service during the outage was beyond pathetic… dont worry i did not give up on you playstation, i gave up on all sony products bravia,motorola,ps3,etc…
35 years of only sony products…goodbye sony!!!


200

+ gold1617 on June 7th, 2011 at 11:52 am said:

is the “vita” pre-orderable???


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