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	<title>PlayStation.Blog &#187; Jill Erb</title>
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		<title>It Begins: 3 Ways to Win a PS Vita Early Only From Taco Bell</title>
		<link>http://blog.us.playstation.com/2012/01/28/it-begins-3-ways-to-win-a-ps-vita-early-only-from-taco-bell/</link>
		<comments>http://blog.us.playstation.com/2012/01/28/it-begins-3-ways-to-win-a-ps-vita-early-only-from-taco-bell/#comments</comments>
		<pubDate>Sat, 28 Jan 2012 19:55:12 +0000</pubDate>
		<dc:creator>Jill Erb</dc:creator>
				<category><![CDATA[PS Vita]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<post_tag><![CDATA[ps vita]]></post_tag>
		<post_tag><![CDATA[reality fighters]]></post_tag>
		<post_tag><![CDATA[taco bell]]></post_tag>

		<guid isPermaLink="false">http://blog.us.playstation.com/?p=68364</guid>
		<description><![CDATA[A few weeks back I shared the big news that you would soon have the chance to win your PlayStation Vita <a href="http://blog.us.playstation.com/2012/01/10/taco-bell-ps-vita/">only at Taco Bell</a> before it hits retail this February 22nd. Well, it’s official! Starting now through March 11th, PlayStation and Taco Bell are giving you three ways to win your PS Vita: Unlock the Box, Battle, and Boast. On average, one winner will be selected every 15 minutes through March, so there are a <em>lot</em> of chances to win! Here's how:

<strong>Unlock the Box:</strong> Head to your local Taco Bell today to pick up a specially marked $5 Big Box – which includes a Cheesy Gordita Crunch, Crunchy Taco, Burrito Supreme and medium fountain drink. You'll see a code printed on the top of the box; enter that code at <a href="http://unlock.tacobell.com/">unlock.tacobell.com</a> for a chance to win your PS Vita! ]]></description>
				<content:encoded><![CDATA[<p class="center"><a href="http://www.flickr.com/photos/playstationblog/6675860403/" title="PS Vita: Taco Bell $5 Buck Box by PlayStation.Blog, on Flickr"><img src="http://farm8.staticflickr.com/7021/6675860403_acbd4f40bb.jpg" width="364” height="250" alt="PS Vita: Taco Bell $5 Buck Box"></a><a href="http://www.flickr.com/photos/playstationblog/6675860299/" title="PS Vita: Taco Bell $5 Buck Box by PlayStation.Blog, on Flickr"><img src="http://farm8.staticflickr.com/7030/6675860299_06c546cb64.jpg" width="258" height="350" alt="PS Vita: Taco Bell $5 Buck Box"></a></p>
<p>A few weeks back I shared the big news that you would soon have the chance to win your PlayStation Vita <a href="http://blog.us.playstation.com/2012/01/10/taco-bell-ps-vita/">only at Taco Bell</a> before it hits retail this February 22nd. Well, it’s official! Starting now through March 11th, PlayStation and Taco Bell are giving you three ways to win your PS Vita: Unlock the Box, Battle, and Boast. On average, one winner will be selected every 15 minutes through March, so there are a <em>lot</em> of chances to win! Here&#8217;s how:</p>
<p><strong>Unlock the Box:</strong> Head to your local Taco Bell today to pick up a specially marked $5 Big Box – which includes a Cheesy Gordita Crunch, Crunchy Taco, Burrito Supreme and medium fountain drink. You&#8217;ll see a code printed on the top of the box; enter that code at <a href="http://unlock.tacobell.com/">unlock.tacobell.com</a> for a chance to win your PS Vita! </p>
<p class="center"><a href="http://www.flickr.com/photos/playstationblog/6777595973/" title="PS Vita and Taco Bell: Reality Fighters Dojo by PlayStation.Blog, on Flickr"><img src="http://farm8.staticflickr.com/7153/6777595973_1d8bcfb634.jpg" width="500" height="333" alt="PS Vita and Taco Bell: Reality Fighters Dojo"></a></p>
<p><strong>Battle:</strong> We worked with Taco Bell to develop an exclusive Augmented Reality game based on the upcoming PS Vita game Reality Fighters. You can play Reality Fighters Dojo by downloading Taco Bell’s new mobile app for your Android or iOS device. Then pick up your specially marked Taco Bell $5 Buck Box, start Reality Fighters Dojo, point your device&#8217;s camera at the top of the box and get ready to battle. Here’s a quick look at what you can expect as you battle for a chance to win a PS Vita:</p>
<p class="center"><a href="http://www.flickr.com/photos/playstationblog/6777595767/" title="PS Vita and Taco Bell: Reality Fighters Dojo by PlayStation.Blog, on Flickr"><img src="http://farm8.staticflickr.com/7019/6777595767_be96d5f442.jpg" width="300" height="200" alt="PS Vita and Taco Bell: Reality Fighters Dojo"></a><a href="http://www.flickr.com/photos/playstationblog/6777595587/" title="PS Vita and Taco Bell: Reality Fighters Dojo by PlayStation.Blog, on Flickr"><img src="http://farm8.staticflickr.com/7168/6777595587_7681a206c9.jpg" width="267" height="200" alt="PS Vita and Taco Bell: Reality Fighters Dojo"></a>
</p>
<p><strong>Boast</strong>: This one&#8217;s easy! Create a photo or video boasting about what you&#8217;d do to nab a PS Vita and submit it <a href="http://unlock.tacobell.com/boast-enter/">here</a>. Submissions are already <a href="http://unlock.tacobell.com/boast/">pouring in</a>, so head to unlock.tacobell.com and click on “Boast” for more details on what you need to do to participate and how to vote for your favorite boast. </p>
<p>Prize Packs will include one PS Vita 3G/Wi-Fi system, one copy of the PS Vita-exclusive Little Deviants, one 4GB PS Vita Memory Card and your choice of one of the following: ModNation Racers: Road Trip, MLB 12 The Show or LittleBigPlanet. PS Vita winners will begin receiving their devices after February 8th and your selected game choice will be shipped on its respective launch date.</p>
<p>For additional details, information, and rules head to <a href="http://unlock.tacobell.com/">unlock.tacobell.com</a>.</p>
<p>Good luck! If you won a PS Vita before it hit stores, what game would you most want to play? Let us know in the comments!</p>
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		<slash:comments>138</slash:comments>
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<rating>3.73</rating><author_title>Marketing Alliances Manager, SCEA</author_title>
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		<title>PlayStation and Taco Bell Give You a Chance to Win PS Vita Before it’s Available in Stores</title>
		<link>http://blog.us.playstation.com/2012/01/10/taco-bell-ps-vita/</link>
		<comments>http://blog.us.playstation.com/2012/01/10/taco-bell-ps-vita/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 00:47:14 +0000</pubDate>
		<dc:creator>Jill Erb</dc:creator>
				<category><![CDATA[PS Vita]]></category>
		<post_tag><![CDATA[ces12]]></post_tag>
		<post_tag><![CDATA[playstation games]]></post_tag>

		<guid isPermaLink="false">http://blog.us.playstation.com/?p=67194</guid>
		<description><![CDATA[PlayStation and Taco Bell just dished out some exciting news live at <a href="http://blog.us.playstation.com/tag/ces12/">CES</a>! While the US launch of PlayStation Vita is still more than a month away, PlayStation and Taco Bell have teamed up to give you the chance to win yours before they go on sale in stores. Starting January 26th through March 11th, one winner will be selected <em>EVERY 15 MINUTES</em>!

The folks at Taco Bell are eager to give you three ways to win your very own PS Vita: Unlock, Battle or Boast. Here’s a quick breakdown:

<strong>UNLOCK THE BOX</strong>: Beginning January 26th, Taco Bell’s specially marked $5 Buck Box – which includes a Cheesy Gordita Crunch, Crunchy Taco, Burrito Supreme and medium fountain drink – will also provide a code that can be entered online for an instant chance to “unlock” and win a PS Vita.]]></description>
				<content:encoded><![CDATA[<p>PlayStation and Taco Bell just dished out some exciting news live at <a href="http://blog.us.playstation.com/tag/ces12/">CES</a>! While the US launch of PlayStation Vita is still more than a month away, PlayStation and Taco Bell have teamed up to give you the chance to win yours before they go on sale in stores. Starting January 26th through March 11th, one winner will be selected <em>EVERY 15 MINUTES</em>!</p>
<p>The folks at Taco Bell are eager to give you three ways to win your very own PS Vita: Unlock, Battle or Boast. Here’s a quick breakdown:</p>
<p><strong>UNLOCK THE BOX</strong>: Beginning January 26th, Taco Bell’s specially marked $5 Buck Box – which includes a Cheesy Gordita Crunch, Crunchy Taco, Burrito Supreme and medium fountain drink – will also provide a code that can be entered online for an instant chance to “unlock” and win a PS Vita.</p>
<p><strong>BATTLE</strong>: Download Taco Bell’s new mobile app to check out the exclusively designed Reality Fighters Dojo game where you can “battle” your friends to win a PS Vita.</p>
<p><strong>BOAST</strong>: Taco Bell’s online contest will encourage you to submit a photo or video “boasting” about what you’re willing to do for a PS Vita. Submissions will then go into an online gallery where you and your peers can vote for the winners – it could be you!</p>
<p class="center"><a href="http://www.flickr.com/photos/playstationblog/6675860403/" title="PS Vita: Taco Bell $5 Buck Box by PlayStation.Blog, on Flickr"><img src="http://farm8.staticflickr.com/7021/6675860403_acbd4f40bb.jpg" width="364” height="250" alt="PS Vita: Taco Bell $5 Buck Box"></a><a href="http://www.flickr.com/photos/playstationblog/6675860299/" title="PS Vita: Taco Bell $5 Buck Box by PlayStation.Blog, on Flickr"><img src="http://farm8.staticflickr.com/7030/6675860299_06c546cb64.jpg" width="258" height="350" alt="PS Vita: Taco Bell $5 Buck Box"></a></p>
<p>Regardless of whether you win with an Unlock, Battle or a Boast, your prize pack will include one PS Vita 3G/Wi-Fi system, one copy of the PS Vita exclusive <a href="http://blog.us.playstation.com/tag/little-deviants/">Little Deviants</a>, one 4GB PS Vita Memory Card and your choice of one of the following: <a href="http://blog.us.playstation.com/tag/modnation-racers-road-trip/">ModNation Racers: Road Trip</a>, <a href="http://blog.us.playstation.com/tag/mlb-12-the-show/">MLB 12 The Show</a> or <a href="http://blog.us.playstation.com/tag/littlebigplanet/">LittleBigPlanet</a>.</p>
<p>Mark your calendars for January 26th. In the meantime, start sharpening those battle and boasting skills &#8212; we can’t wait to see what you come up with!</p>
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