Posted by Peter Dille // Senior Vice President, Marketing & PlayStation Network
It certainly has been a great start to a new year here at PlayStation and we want to thank you for helping us to break some pretty big milestones this past holiday. Not only was it our single highest sales month for PS3 in its history, it also marked the highest single revenue month for [...]
Tagged //ads, MAG, ps3
Filed: Inside PlayStation, PlayStation 3
Posted by Peter Dille // Senior Vice President, Marketing & PlayStation Network
Hi everyone. I hope you’re all well recovered from a tryptophan-induced holiday and are getting ready for some exciting shopping ahead (this is of course, if you haven’t already taken advantage of our great Black Friday promotions).
It’s been a lot of fun rolling out the many creative executions of our “Dear PlayStation” ad [...]
Tagged //ads, best buy, sony electronics
Filed: Inside PlayStation, PlayStation 3
Posted by Peter Dille // Senior Vice President, Marketing & PlayStation Network
Next week’s Thanksgiving holiday marks the kick-off to the traditional retail holiday selling season. It’s a key part of our year as many people who may not be hardcore gamers begin their research for the hottest gift items. Naturally, we expect the PS3 to be on a lot of those lists this year. [...]
Tagged //ads, blu-ray
Filed: Inside PlayStation, PlayStation 3
Posted by Peter Dille // Senior Vice President, Marketing & PlayStation Network
In just the few weeks since my last post, we’ve launched the amazing UNCHARTED 2: Among Thieves, we’ve unveiled the new 250GB PlayStation 3 and we’ve welcomed nearly half a million new PS3 owners into our PlayStation family. There is no doubt it has been a busy and exciting few weeks here; and as promised, [...]
Tagged //ads, ratchet & clank
Filed: Inside PlayStation, PS3, PlayStation Games
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