There’s this magical moment when a Skylanders fan puts a toy on the Portal of Power and watches the character burst to life in the game. In fact, that’s our official term for this experience – Magic Moment. It was coined shortly after the start of development on the first Skylanders game back in late 2008. As the team watched the first group of kid playtesters experience a physical toy come to life in a videogame – bringing together two things they love most – it was pure magic for them and us. Since then, the term has been a fundamental part of the Skylanders lexicon.