"make.believe" Posts

Sony make.believe Puts One UNCHARTED Fan in Nathan Drake’s Boots

Posted by Anna Ritchie on Jul 30, 2012


Back in March, you may have heard about our UNCHARTED 3 make.believe contest, when we invited UNCHARTED fans to participate in a contest to win the opportunity of a lifetime — the chance to become their very own character in the game. Today, I’m going to share with you the winner and his incredible journey.

Sony make.believe is about fans using their creativity and imagination to do something amazing, and bringing their dreams to life. Earlier this year, Sony gave fans the opportunity to be a part of one of the most popular game series ever, by becoming a character in UNCHARTED 3’s multiplayer mode. They were sent to “Training Camp” to compete in a series of three online challenges, held in the US and Europe.

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LittleBigPlanet 2 Crowdsourced: Your make.believe Adventure Is Live

Posted by David Winding on Apr 06, 2011


During the past several weeks, Sony make.believe presented ”The “LittleBig Creation,” giving the community a chance to vote on every aspect of a new, custom-created make.believe level for LittleBigPlanet 2.

The polls have closed and your voices have been heard!

We asked you which genre and environment you wanted to see, and you chose an action-adventure level set in the jungle. The storyline, also chosen by you, involves Sackboy’s quest to find the mysterious “dot” that will help unleash the world’s creativity. It won’t be easy, as he’ll need to navigate treacherous terrain, solve puzzles, and avoid deadly enemies including some particularly nasty tigers (thanks to your votes!). Everything from the music used in the level to the name (the make.believe Adventure) was the result of community polling.

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Join The LittleBigCreation and Get a Chance to Win a Trip to E3

Posted by David Winding on Feb 17, 2011


Hello again, LittleBigPlanet fans! I know you’re still busy playing the game, but here’s your chance to join the community to create a make.believe level for LittleBigPlanet 2… even if you don’t know your poppit from your wobble bolt! Sony make.believe brings you “The LittleBigCreation,” which gives the community the chance to vote on every […]

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make.believe: thatgamecompany

Posted by Eric Koch on Mar 18, 2010


As many of you have seen, Sony’s got a new brand message that we all believe in here at Santa Monica Studio. The ethos of make.believe is simple: believe that anything you can imagine, you can make real. We’ve had the fortune to work with thatgamecompany, an incredibly talented group of young minds with fresh […]

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make.believe: From Programmer to Naughty Dog Co-President

Posted by Scott Rohde on Feb 19, 2010


You’ve probably seen Sony’s global “make.believe” (pronounced “make-dot-believe”) initiative by now, which comes with a simple message: believe that anything you can imagine, you can make real. I know a lot of you have heard the name Christophe Balestra, and like many of you out there, his make.believe moment is taking place every day. Christophe, […]

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make.believe: Gran Turismo Made Him a Pro

Posted by Jeff Rubenstein on Jan 06, 2010


If you followed along with today’s Sony CES press conference, you got a taste of Sony’s unified, global “make.believe” message. The philosophy behind make.believe is simple: Believe that anything you can imagine, you can make real. So what does that mean, exactly? A couple of examples were shown off during the press conference, but here’s […]

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