Today, we’re excited to share news of the launch of PlayStation Rewards, a new program that recognizes and rewards our users for simply doing what they love – playing games and interacting with the entertainment content that PlayStation has to offer. We really wanted to create something that says, “thank you” for being a loyal PlayStation fan.
In its initial launch tomorrow (Oct. 28th), PlayStation Rewards will be an invitation-only beta to all eligible PlayStation Plus and Gamer Advisory Panel (GAP) members. We’re kicking things off as a beta so that we can get feedback from our most loyal fans in order to make it the best possible rewards program it can be. It’s also worth noting that during the beta phase, the program will be focused on PlayStation 3 owners, but we hope to include PSP users as well not too far down the road. Oh, and one more thing: PlayStation Rewards will be free – there is no fee to join!
Now, to give you a bit more details on the new loyalty program… PlayStation Rewards is designed to give you the opportunity to gain exclusive status, recognition, and rewards as a thank you for your continued interest in PlayStation. And, the best part is that you don’t have to do anything different. Keep playing new games, buying content purchased from PlayStation Network in the PlayStation Store and PlayStation Home, download movies and TV shows, or just communicate with us by taking one of our surveys, for example, and you’ll now be recognized for it.
The more you play and participate, the more progress you’ll make through our three reward tiers — “Select,” “Pro,” and “Legendary.” As your status increases, so do the rewards. And if you want to check out your current status level, simply go to your private profile page and look at the reward progress meter.
So what do you get? Right now, rewards include things like…
- Exclusive PSN avatars that display member status in the program
- Exclusive dynamic themes and PlayStation Home content
- Opportunities throughout the program year to participate in members-only sweepstakes and giveaways for experiences and merchandise you won’t find elsewhere (The first of which is an all expenses paid trip to the 2011 Consumer Electronics Show (CES) in Las Vegas, as PlayStation’s guest)
That’s just the start and our plan is to continually grow and improve the reward offering as the program itself evolves. Your feedback in this beta period will help make the program even better!!
If you’re a GAP member or PlayStation Plus subscriber in the U.S., who is opted-in to marketing as of October 24th, be sure to look for your invitation and sign-up for PlayStation Rewards.
To learn more about our new loyalty program, check back tomorrow when the site will be live and the beta forum will be available for all eligible participants.
We look forward to showing you our appreciation along the way!
So im a PS+ member.
Been with sony since the PS1 era..
Have spent an outrageous amount of money to support them.
and Im still not in the beta?
Whats up sony?
omg omg i want in on this but I bought plus and expire like 3weeks ago. ill re buy it but i wont get invited :( plz sony dont forget me . Bought 2 ps3 over 1,000 worth of dlc and psn games and bought tonssssssss of ps3 games.
Great! Another advantage to being a member of the G.A.P. I just hope I get an email soon.
Man, I hope I get this invite to the rewards beta, after beta testing tons o’ stuff, being on the forums for years, and a plus member from the start. Just got the PS move and I’m loving it so far. Yeah. bonafide Sony fanboy here.
-RG.
HELL YEAH!!! THAT GONNA BE AWESOME ND GREAT 2 ALL GAMER!!
Sounds like a good program. I can only hope I get an invite into it.
*PROUD PS+ MEMBER*
Sounds awesome, Chris! Can’t wait to check mail in the morning! I do wish this program was retroactive. To show & prove what members have been playing & doing with their PS3s! Thanks Sony!
very very cool i am all about sony i am a GAP member and a PS+ subscriber, thank you sony=ps3
So hold on, let me get this straight, does every ps+ member (that signed up before the 24th) get this program/beta or only select few ps+ members (that signed up pre-24th)get it-like the killzone3 beta for example?
Sounds awesome! It would be nice if this would go retro also on all of your previous purchases. :)
Hoping a chance to get into the beta of this program!
First off let me say that this is a wonderfull idea in part. the part that i am mostly botherd with is the fact that i have been a very loyal sony fan since playstation the original big blocky grey one. and now you guys are telling me that in order to be “loyal” fans we must be plus subscribers??? this is very lame.this should be for everyone not a “plus” group:(
While I get rewards for unlocking the YLOD in march forcing me to buy another ps3.
Huh SONY, you gonna reward me for the 1000 dollars Ive spent in total just to own a working ps3 system
(not including games, controllers, ps+, ect)
Do I also get rewards for spending over 100 a year on compressed air just to keep my ps3 clean.
theres a real nice mini air blower for electronics on amazon.com “Metro Datavac electric duster” only cost me like 40 bucks. Made for cleaning dust out of pc’s etc. Its real powerful, has attachments. You should check it out. Save some cash, an keep those empty compressed air cans out of the landfill. ^_^
I have been a member of the Gamer Advisory Panel for almost 5 years (4yrs 50weeks) I’m pretty sure I will be accepted. I love playing games on my PS3. I think Sony may have just pulled something out thas great its like Gamestops new rewards program. I hope if I do get into the beta that I can help with ideas. And I remember when Sony would send coupons for money off of games at best buy and circuit city.
Susan 2 Questions 1 idea:
Questions
1. When is it will be live for Canadians?
2. Service (feature ) live at midnight I assume?
Idea:
It would be grate if you reward people not just for current purchases but as well in the past those who do walk with you a long-long way counting in 14+ years we are together as example.. So as an extra you could implement for people adding serial numbers of past generation PlayStation Console and earning an extra point or whatever you want to call it…
Glacier928 I agree allot with this guy:
The amount of time money and resources spent on Sony/Playstation Products should equal out to some nice rewards for instant,
the first people who signed up either the first week month or 3 months for a year subscription for Playstation PS+, should keep the games they get for free after a set amount of years of owning the service 5years 10years whatever you know?
The people who adopted the Playstation3 in the first year of it’s release should be rewarded 1 month discount where everything is from 50 to 75 percent off in the store (sales would sky rocket)
Late adopters will not be left out of course (Sony do work)
and since we are putting out ideas I shall keep going and spread my ideas out to you
Trophies: This is a big one It should depend on what level you are to where if you are lvl 25 you can finally use the Trophy Room which you can hire or just get a team from your already big enough HOME devs and make up a trophy room of at least an large enough Icon to display a Platinum status Trophy (ie the Lair example of a Large Dragon or just a Dragon’s head perfect) (medal of honor have a Tier 1 solider sniping from the mountain tops) This is an important one for me because Home was suppose to be a really big thing then somewhere in Sony people stopped caring…like the fans, but not me.
Home: in general needs more character. it has been getting much better with the content that’s been out. How about changing clothes in other ppl’s places because i’ve been wanting to show a friend a costume but I have to back out then jump back in it’s annoying. Music Music Music…and Video. I know there are steps and processes, but how long does it take to finalize things like that?
speaking of media maybe with a PS+ towards a rewards type gift depending on how much you use your browser will get it upgraded first to Firefox or just a faster browser. The idea of a Browser was amazing then it stopped there. Sony needs people who thing beyond just the idea part and actually go through and support those ideas. Which leads me to the next idea.
Fans may just be fans, but Media Molecule has shown otherwise by picking some of their top fans whom have done some of the best levels for Little Big Planet for their sequel. Maybe Sony should take some tips from their developers? At the end of the Rewards Beta,you should pick either the top 5 or top 10 however many people you need to keep the Rewards going that have shown really unique and well thought out ideas.
so can i get a reward for being the sexiest ps3 gamer girl?! ;)
Indeed updated browser yes please, I dont have a pc, and dont want one. Its 2010 goin’ on ’11. Dont ya think we deserve an up to date and up to par web browser firmware upgrade Sony? please? ^_^
Features: I like the idea of Slacker Raido for the PS3. I like the idea of Skype for the PS3. I like the idea of Amazon Kindle/a readable format for .doc or .pdf files…colour me crazy but! These things would make the ps3 that much more accessible to a wide array of people. I know I would use that feature possibly college students. You know you could possibly run an app store for ps3 (how that would work that’s up to you guys) but apps for calculators, a Napoleon voice for online a Japanese translator to understand Japansese Home.
Games: Since you are Sony and you bring quality to every you build. The exclusives you do have you should make collector’s editions that will rival gold itself. God of War for example could have been so much more for 99 dollars. I was left with a plastic box that was sadly more empty than enjoyable.
continuing…
Hmm I’ve seem to venture out to the west let me collect my thoughts…ideas!
For Rewards: Every new game you purchase you log it via bar code or serial number. The ammount of games you have in your collection will add up to A. More likely chance of being entered into sweepstakes B. More “Rewards Experience” towards (discounts free games free movies!)
As a Rewards Member: Once a month you can vote on the previous month which game should be cut to 50 percent off for PS+ memebers (Please Sony dont pick Walking the dog game over a AAA game this is what’s killing PS+ right now)
Rewards Member: Get free subscription to any of the selected Playstation Official Magazines <—I like this one.
Sony…if you have a heart, contact me before I leave on deployment. I do not want money not even a “hey would you like to come work for us” I just want to make Sony/Playstation better for the consumers and yourselves because in the end, it’s about making everybody happy.
In the future yes I would love to work side by side some of the geniuses there, but right now I’m serving my country in the United States Navy.
If I answer a survey a month, can I finally have cross-game chat? Hmmm? I don’t need avatars, I’m fine with what I’ve got, but the chat would be excellent.
Finally.
I like this idea, I’d also like the ability to link my gap status to my to be shown on my PS3 in some way.
All I have to say is come on, don’t leave out Canada!
It’ll be nice to get into this, if indeed I do get into this. I’ve been in the GAP for over 6 years, and have only gotten two beta invites: Killzone 1 and Jak X: Combat Racing. I still have both those Beta discs. When I had my independent game store, I had them displayed by the cash register near the Gamer Advisory Panel certificate that was sent to me when I joined.
Hmm,, does that mean a new batch of GaP invites?
I’m still waitin for mine.. since ’07 >.<
So no love for PS Underground members. I’m 43 years old and still actively game exclusively on the PS3. I never was offered a G.A.P. membership but was under the impression that Playstation Underground was/is THE membership to belong to if you were a Sony Playstation Stalwart. So what gives?
Hey Peter how about a statement if there are plans to release this feature in the EU ?
Hi Basilisk. Yes, we will be exploring opportunities internationally and this includes EU as the program evolves.