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Nov 18

Nov 18

It Only Does Revolutionary Racing Experiences

Peter Dille's Avatar Posted by Senior Vice President, Marketing & PlayStation Network

PlayStation Nation,

In just six short days, the franchise that revolutionized the racing category as we know it will be making its exclusive debut on PlayStation 3. Gran Turismo 5 will be racing onto store shelves this coming Wednesday, November 24. This highly anticipated installment will no doubt raise the bar on the franchise’s unparalleled graphics, presentation and gameplay – bringing you an experience so life-like you’ll find it hard to distinguish from a live race.

While we think features such as the all-new Course Maker, an expansive online racing community built right in, stereoscopic 3D compatibility and more than 1,000 cars from the world’s top manufacturers, including karts and select NASCAR cars, speak for themselves, we still couldn’t resist giving one of our most anticipated and loved franchises the “Kevin Butler” treatment. In this latest ad, we find Kevin Butler taking a call from a devoted Gran Turismo fan anxiously waiting for the game’s release. In between showing off his own real-life GT garage and some serious stuntman skills, Kevin fills us in on just how many amazing features were added to GT5 in order to bring you the greatest racing game of all time.

As always you’re the first to see the new ad here but you can also check it out when the Indianapolis Colts take on the New England Patriots on CBS this Sunday as well as on some other great NFL match-ups and many of your favorite shows in the weeks to come.

With the holidays just around the corner, we couldn’t be more excited to welcome GT5 into a robust product lineup that includes PlayStation Move and an exciting roster of Move titles, UNCHARTED 2: Among Thieves Game of the Year Edition, The Sly Collection, and much more. There’s something for everyone so spread the word and get PS3 on as many holiday shopping lists as you can.

See you in stores on Wednesday and more importantly online in GT5!

Add Your Own

zombie9 said:

November 18th, 7:57 am

I’m going to watch the Colts Deystoy the New England Patriots:)

Shane_O said:

November 18th, 7:58 am

Fantastic commercial. KB’s laugh was the exclamation point!

mastorofpuppetz said:

November 18th, 8:00 am


loadstone007 said:

November 18th, 8:00 am

Great ad.
Did you really mean it that the cars are his? And that he’s a real pro driver? If so, you really need to dedicate a post for this! And make it something with GT5!


lyfestory said:

November 18th, 8:01 am

KB is still funny… forget these lame ducks who think he’s not funny anymore… Why ya gotta be so serious????
GT5 is gonna be great… can’t wait..

i’d like to see how Kinect would make a racing game more fun….!??! More stupid probably…

TheTwelve said:

November 18th, 8:08 am



VectorRaven said:

November 18th, 8:09 am

@ Chuckbait
Please shut up you crying tard.

Awesome ad. Looking forward to putting the game through it’s paces.


November 18th, 8:17 am

LOL best laugh ever!

Antonisbob said:

November 18th, 8:24 am

Only 5 more days!

Nynja said:

November 18th, 8:28 am


The people behind the PS3 marketing today. GIVE THEM A RAISE.

Another hit commercial. Well done.

Arkeas said:

November 18th, 8:31 am

Not a GT fan but love the commercial. The laugh and driving the car off the carrier was great!

lipscomba said:

November 18th, 8:37 am

Great commercial!

hush404 said:

November 18th, 8:46 am

KB is the best thing to happen in Sony advertising ever.

Berae said:

November 18th, 8:46 am

lol nice commercial! I just wish I had a 3D TV. Anyway i preordered it

Tetsumura said:

November 18th, 8:47 am

So full of awesome, I had to watch it FIVE TIMES!


Seriously, you need to bronze this guy. How can anyone ever replace Kev B?

Fenrir2606 said:

November 18th, 8:52 am

Kevin do a commercial for “It only does” too many video services, not enough other features.

elcheapo said:

November 18th, 9:00 am

LOL, that was good !!


November 18th, 9:10 am

I hope this is one of MANY, this one is funny but ends to fast

sam_i_jam said:

November 18th, 9:20 am

I don’t like racing game at all — in fact, I don’t even own one. But, there’s something about the GT series that always makes my jaw drop. I think I’m going to give in for this.

loadstone007 said:

November 18th, 9:28 am

…do they even air these? It looks like you have the budget to shoot it, but not air it.

yostane said:

November 18th, 9:30 am


TheGuardianFID said:

November 18th, 9:35 am

LOL KB FTW, I can’t wait to pick up my collector’s edition, WAIT FOR ME KB, MUAHAHAHAHAHAHA!!! 8P 8)

SillyHatMafia said:

November 18th, 10:02 am

That ad was epic

djnealb said:

November 18th, 10:13 am

So not only is Kevin a VP with more titles than a library, but he’s also a professional driver? Is there nothing that this God-like man can’t do?!

ArcaneAltair said:

November 18th, 10:25 am

Please market this properly. A game like this deserves to sell millions.

Great ad. Keep it up guys.

IceCold said:

November 18th, 10:32 am

I love this marketing campaign. Wonderful work guys!

Zezzler said:

November 18th, 10:32 am

Great ad. hilarious. REALLY hilarious. KB, you add awesome to everything. cannot wait to see this on tv.

polo155 said:

November 18th, 10:34 am

nice lol u wont see me in the store though, my amazon collectors ed is same day delivery.. after the 24th u prob wont see my but on track lol

D-Squad3 said:

November 18th, 10:36 am

AWESOME!!! I miss these commercials!!! LBP 2 next right?

cool_trainer said:

November 18th, 11:15 am

is that you jacky t?

xiked said:

November 18th, 11:27 am

AMAZING! Very funny! Well done! I REALLY hope that this ADS get aired allot! Like MS allot. I really hope this game sells as good or better the other GT games! It Deserves it! I Have pre ordered the CE edition!

rebeljd said:

November 18th, 12:06 pm

This is a great commercial for Gran Turismo 5 and for Sony/Playstation 3. The Kevin Butler treatment is a great addition to marketing but should not be the only resort.

Seeing an additional commercial that looks more like a trailer for Gran Turismo 5 would be awesome. A cinematic presentation with some amazing music in the background would bring this game to life.

I can’t wait for this game to push the Playstation 3 all the way to the top. GT5!

Dice_for_Death_ said:

November 18th, 12:59 pm

This commercial just guaranteed the selling of another copy.

trustter said:

November 18th, 1:00 pm

One of my favorite commercials EVER!

I almost cried here.

Too funny.

Arcadian_Rebel said:

November 18th, 1:25 pm

It’s not a commercial unless it has Kevin Butler in it! :P

Skater_Ricky said:

November 18th, 2:58 pm

That was the Best Ad Every.. made my Laugh so hard I wont for get about that Ad :D

PS Kevin is the Shiz Nit!

clupula668 said:

November 18th, 3:47 pm

I love the Kevin Butler commercials. He’s comedy gold and he definitely attracted a lot of new buyers, with the commercials he’s been in. Not a fan of racing games, but I hear there’s a new KB commercial, I’m there.

phatmercado said:

November 18th, 4:13 pm

Great commercial! Keep them comming!

HeroicDonut said:

November 18th, 5:33 pm

Thats gold!

Kodaime said:

November 18th, 5:36 pm


Fixed said:

November 18th, 6:10 pm

Please get rid of locked saves!

Heatseeker125 said:

November 18th, 6:40 pm

Another awesome Kevin Butler commercial. Keep it up Sony.

Kchow23 said:

November 18th, 6:42 pm

LOL makes up for some of the average ads recently

AngleofDeath696 said:

November 18th, 7:19 pm

Man I love these commercials.

Travoliolio said:

November 18th, 7:34 pm

3D capable! I wish I had a 3D television for just THIS game haha

NotoriousGamer said:

November 18th, 8:02 pm

i still dont believe the date. lets see wat happens on 24th. most likely a delay.

ForgetfuI said:

November 18th, 8:10 pm

At least you didn’t keep this from Canadians too.

Funny stuff, good job guys!

Go_Buddie_Go said:

November 18th, 8:20 pm

Gotta love his laugh. Another superb KB ad, well done Sony.

dusek said:

November 18th, 8:43 pm

Kevin Butler=funniest commercials on tv

TallCrowe said:

November 18th, 8:51 pm

It is Kevin Butler’s world, we just live in it.

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