Hello PlayStation Nation,
Early last month, with some ambiguity, we announced that we were looking for a few good gamers to assist us with a special assignment related to our freshly launched Long Live Play campaign. Long Live Play honors gamers from all walks of life and recognizes you for making PlayStation who we are today.
We asked members of the PlayStation Nation to email us with pictures of themselves holding their PS3 controller and in 30 words-or-less, describe how they epitomize the ultimate PlayStation gamer. I know that PlayStation gamers are some of the most impassioned fans in the world, but I was blown away by the thousands of responses that flooded my email.
After weeks of anticipation, I can finally reveal the complete ambition behind Long Live Play. I’m delighted to announce that we’ve painstakingly reviewed each submission and selected a dozen or so die-hard gamers to represent the PlayStation Nation in a brand new Long Live Play campaign that will air on national TV starting October 5th. We think this film provides an insider’s look into what it’s like to be immersed in our universe and why it’s so compelling to game on the PS3.
For those already initiated into the Nation, I think you’ll find this film almost like a game itself. You’ll see a rich layering of different characters from some of your favorite game franchises – including cool everyman Nathan Drake from UNCHARTED, the mighty Kratos from God of War, the nimble Sackboy from LittleBigPlanet, and a monstrous Chimera from Resistance – all gathered together saluting “YOU” the PlayStation gamer. We spent months building out this experience and loaded it with numerous PlayStation Easter eggs. I’m pretty confident it will take several viewings before you find them all. Towards the end of the film be sure to notice the collection of photos of your fellow members of the Nation. This is one small way of demonstrating our sincere “Thanks” and to celebrate your tremendous commitment to PlayStation’s thriving community. And with PS3s available for under $250 – we welcome all gamers to come on board to experience the best in Blu-ray gaming.
It is our hope that this film showcases to all gamers the incredible characters and experiences that make PlayStation 3 the ultimate platform for people who love to game. You know that PlayStation has the industry’s best line-up of exclusive software titles, features highly immersive motion-control and 3D gaming, and free access to vast amounts of sports, movies, TV, games and more on PlayStation Network. Now, with your help, we’re spreading the word so the world knows that PlayStation continues to be the top destination for gaming.
Long Live Play!
Who are the bartenders, dammit?!?!?
At first I thought the ‘main’ bartender (the one that holds up Michael’s picture) was from Red Dead Redemption, but now I’m not so sure. His left eye is screwed up so it must be an intentional reference to some game character.
Anyone? Beuhler?
PLEASE put it on PSN soon so i can download it & keep it on my PS3 :P
@MarioTBK
Thank you very much, was wondering what I saw @27 seconds. Nice, that would’ve had me racking my brain for an hour lol.
To Rene !!!! Long Live Motorstorm !!!!!
That was actually really good. They need to air this on TV a lot.
They shouldn’t have teased this video, but I managed to miss all the teasing so to me it was just a (very) cool ad popping up.
i have to say ever since i joined the playstation network its such a great experience being apart of this great community i am proud to call myself a playstation gamer
This is the best ad ever, needs to be aired! great job.
A W E S O M E ! I want to change my name to Michael right now! The Agent 47, Kratos, Snake, Cole… OMG! I love this video! Long Live Play!
makes me tear up a little , to micheal !!!!
great commercial! only down side is that i was told i made it but didnt even see my picture :(
I_AM_TAT3 same here. I know in the email it said I was chosen for “Michael” but hopefully they will use a different picture in each LLP commercial. Sony owns the rights to our pictures now so they could use them in whatever way they want.
that was epic :D
Absolutly amazing. Greatest gaming Ad period! That actor for Drake was Spot on. Im glad to be a PS3 gamer! :)
Hi I’m new to the playstation family and I sold my xbox for a ps3 best choise I ever made!!!!!!! LONG LIVE PLAYSTATION!!
WoW EPIC, AWSOME, MAVELOUS INCREDIBLE!!
Best GAMER commercial :)
That Advert brings a tear to my eyes :D It makes me proud to be a PlayStation Fan/Supporter;) And i will fight the internet haters(& M$)for LIFE :D
at 0.35 was that the hogyoku from bleach
Ok so uhhh who was picked?
Ok wait.. the contest was for… your picture.. to be in the end of the commercial? I only saw one… odd looking kid at the end. And why does “cole” look nothing like cole? Sigh… wtf sony? stop doing stupid crap like this and the tester, we already like your games and don’t need to be re-hooked in.
@BuchNasty
Well they could only photoshop my face so much . . . I guess they couldn’t hide ALL the awkwardness!
I was hoping for a crossover game.
To Michael!!!!!!
Ummm…. why does everyone think this commercial is so great. I guess if you watch all the crap that ad supported television throws at you then this might be a welcome relief.
How does this benefit us?
Wouldn’t it be nice if we could surf the PS Blog on a web browser made correctly on the PS3.
Also… over 2 minutes? Where exactly are you planning on airing this? My only thought is during movie previews.
Anyway, so I guess the big announcement is that all games are getting that online game pass. Sounds good to me. I cringe at the thought of entering a Gamestop, and you are basically trying to kill their business model.
I really do not see how this celebrates me. Instead it leverages the fact that we have been loyal even though Sony listens very little to us. With Microsoft throwing TV on the XBOX, it may be time to step up your game.
Fire your marketing staff. Use the money to hire IT people that can bring a truly immersive experience to the PS3. Then, I will believe you are celebrating the fact that I and all other gamers have been loyal through useless updates, endless EULAs, and network downtime, etc.
47
+ djnealb on October 5th, 2011 at 7:03 am said:
Dear Sony,
Please abandon the online pass. All it does is hurt those consumers who may not be able to afford to buy games new, but still wants to purchase your products. Used games do NOT hurt your bottom line since they were already bought beforehand as new. If you’re trying to get more people to buy new then there are MUCH better ways to go about it. What id software is doing with Rage is a perfect example. Also, you can try to prevent people from wanting to sell their games by way of new DLC.
—
That’s a horrible example. If you do not buy Rage new, you don’t get access to areas in the SINGLE player game. I think cutting off something online is far more fair.
Also, pretty nice ad.
It’s funny when ezio says his family was murdered when only his brothers dad and uncle were killed
If yah really cared bout your customers, yah would do a little more to help those with ylod, give more support for the move, acknowledge the console can’t do voice chat, and gives us everything that was promised. And, not do this waste of a commercial. Seeing is believing, not seeing in a commerical.
Epic Video
And Nice ad by the way
This video was EPIC!!!!
Easily one of the best commercials that I’ve ever seen. Great job and a nice shout out to PlayStation gamers everywhere.
LONG LIVE PLAY!
kratos!
Just amazing. I can’t stop watching it and every time, it brings tears to my eyes. It just feels great because you can feel they really do appreciate us gamers. Is like they are almost directly thanking us.
You’re welcome Sony and all Developers, but we just do it because we love it and because we love your games.
*gasp* lightning cheated on me with some guy named Michael!!!!! I am so letting her world fall to ruin next time! >:-/
The question is who isn’t michael
Hun i didn’t see my photo in it :( oh well, but you all did great on the video. Thanks sony for great job & keep being all of us PS Fans and sony fans the best awesome gaming, systems, and more other awesome things to come.
Utterly brilliant….but way too short ! The photography and fx were cracking.
Sony Pictures should turn it in to a movie.
Cool video I suppose. I was expecting an actual announcement. Kinda disappointing. Oh yeah, and where was Ethan Mars??? How about Cole Phelps or John Marston? I myself didn’t care for any of the cameos… except for Sackboy! :)
Awesome Movie.
Awesome stuff… can I have a little time to submit my entry. I want to be apart of Long Live Play and I just heard about it after the fact.
Epic, just epic. this should be a movie
Epic, Amazing, Awesome, Wonderful, this commercial is solid gold and one of the best commercials in the history of the videogames.
i liked it
Everyone to Playstation, to Xbox, and to Hot Girls and 1 Light Beer
That was AWESOME!!!!! only thing that was odd was Kratos and Drake, Kratos looked so plastic and Drake, well that guy has the rugged look, he just does’t look like Drake much and his head is way too big.
That was AWESOME! Great cast! I want more!
incredible concept. wish it could’ve been interactive too, instead of having a contest pre-ad, i think it would’ve been better if it was an interactive video where my picture would appear. dunno how they’d chant my name though. :P still, great ad, fun pausing and checking out the easter eggs!
Though I loved seeing all my favorite characters together, the best part was when my icons chanted for us all. It was more inspiring to know that we are being recognized form all of them…To JOSH!
That was great!
Perfectly put video…please put it on the PSN store so i can download it… And also….RIP Steve Jobs