MLB 12 The Show for PS3 and PS Vita has arrived and with it, the ability to experience the majors like you never have before. The Show is so jaw-droppingly real it doesn’t just capture every detail and physic of the game, it captures the raw emotion of baseball. So much so, in fact, that this year’s campaign is based around one line: So real, it’s unreal.
Our launch commercial isn’t just a demonstration of realism, it’s a celebration of what it means to be a gamer and, more specifically, a sports gamer. MLB 12 The Show lets you experience every big emotional moment that’s possible in baseball. Whether it’s the moment you’re called up to the majors or crushing a walk-off homer to win it all, every big emotional moment in baseball can be yours. And only The Show can deliver that with so much realism that it’s like it really happened.
For our commercial, we chose what’s arguably the greatest moment for any gamer and fan of baseball: winning the World Series. We celebrate the fans who have the longest-running loyalty and emotion behind their team to win it – Cubs fans. But whether your favorite team (or player) just brought home the trophy last year, or if you’ve loyally followed them through thick and thin, we think any gamer knows the feeling of making their biggest baseball moments happen with The Show.
That’s why it’s the highest-rated sports game four years in a row… and we’re betting on five.